“The Eurovision Lights”: Eurovision 2024 Theme Art Has Been Unveiled
Doron Lahav
The EBU and Swedish broadcaster SVT has released a joint exciting announcement: The theme art of Eurovision 2024 has been set up to “The Eurovision Lights”
The theme art is inspired by the Northern lights (as Sweden is one of the Nordic countries) and harmonic rhythm of sound equalizers. Visually, the design is based on simple linear gradients, inspired by the vertical lines that permeate both the northern lights and sound equalizers, and has been created to be a versatile identity that can be adapted according to need and devices.
Christel Tholse Willers, Deputy Executive Producer of Eurovision 2024 commented:
We are so proud to present an identity that is designed to be flexible and useful both on and off screen. It is inspired by the magnificent ‘northern lights’, the beauty and mystery of which has been transformed into ‘The Eurovision Lights’. It is a captivating and beautiful mix of the Eurovision Song Contest’s sparkling brand colours that will not only be seen across the three live shows but also in exciting variations in different contexts across the event’s digital platforms and gives a Eurovision feel in Malmö’s urban spaces
Sidney Lim, who was also involvd in the design, added:
‘Our goal is to use clean, simple gradients as basic building blocks to create a Eurovision identity that is bright, modern and forward-looking.’
Eurovision 2024 will be held in Malmö,Sweden. The semi-final will be held on the 7th and 9th of May 2024, and the grand final will be held on the 11h of May 2024
So far, the list of countries that have confirmed participation in Eurovision 2024:
