Swedish broadcaster SVT has revealed more details regarding Eurovision 2024 postcards
The audience will have a more personalized experience this year, as artists will film themselves through smartphone selfie mode.
This year, the artists filmed their postcards from their home country. This is meant to put an emphasis on the road to Malmö, from each different country.
In addition, the graphics will also present the map of each country. For each country, 2 historical iconic Eurovision entries will be part of the postcards.
Per Blankens, Eurovision 2024 Producer commented:
For the Postcards this year we decided on a fun challenge. What if the postcards could be sent to us rather than us traveling in order to save the environment – and money. After all, they are called postcards.
Each of the Heads of Delegation got the assignment to make sure that each artist was filmed in ‘selfie mode’ with a smartphone – the way we are used to seeing it on social media.
We also added some public service – a graphic map to see where all the countries are located in the world. And then we wanted to celebrate the rich and incredible history of the Eurovision Song Contest by adding a couple of previous great entries from the Eurovision archives of each country.
Each artist will also be filmed just moments before going on to stage, showing them in the most glamorous outfits.
Per Blankens added:
To top things off, we wanted to show the artist in a glamorous fashion as a counterpoise to the selfies. So we are ending with a glam shoot. Map, archive, selfies and glam shot – a lot of things goes into this year’s postcards. But as it is the most recurring item in the shows, they need to move things along and be entertaining!
Eurovision 2024 will be held in Malmö, Sweden.
The semi-finals will be held on the 7th and 9th of May 2024, and the grand final will be held on the 11th of May 2024.
Don’t forget to visit our Eurovision 2024 homepage
